If you answered YES to any of these, then read on...
No matter What type of Golf Business You Have; Daily Fee, Private Club, Resort, Range,
Dear Golf Course Owner, Manager, Professional or Marketing Director:
In these difficult times nothing is more important to your business and personal success than your ability to attract new customers.
The Golf Marketing Bible has the answers you need to generate players, members, outings, room nights and profits!
My name is Andrew Wood, President of Legendary Marketing and for the last two decades I have worked with over 1,500 golf clubs in over 20 different countries. I was a pioneer in marketing golf on the Internet, through email and social media. I'm considered by most in the golf industry to be the world's foremost expert on golf marketing. My best selling book The Golf Marketing Bible will provide you and your club with a complete BULLETPROOF BLUEPRINT to Golf Marketing success and PROFITS!
Jam-packed with 487 pages or available as over 10 hours of audio, the proven golf marketing strategies, you'll discover will dramatically increase your golf marketing performance, whether you have a daily fee operation looking for play, a private club looking for members, a real estate operation looking for sales, or a golf school looking for students. The Golf Marketing Bible is the answer to generating a huge amount of profitable leads. This book is quite simply the very best investment you can possibly make in your club or your career. If it's not the best information you've ever read on marketing your golf operation, simply send it back for a full refund!
“We use the Golf Marketing Bible as the definitive guide to
marketing our projects in over a dozen counties”
Managing Director, Braemar Golf
How to Maximize Your Golf Club's Income with Perfect Positioning, Promotions, Packaging, and Pricing!
Only one person in any market can use this single marketing secret to out-market every other club in town. You don't have to be the biggest or the best - just have this one secret weapon. Get it now before your competitors do!!
Dramatically increase your income with these foolproof tactics:
"If you are like me you are constantly looking for ways to improve your business and become
more knowledgeable about the industry. The Golf Marketing Bible is a MUST READ if you are
involved in golf course operations. We purchased 100 copies and made it mandatory
reading for all our managers. It is essentially what the title says...
The Bible for Our Business!"
Aaron T. Gleason, Regional Operations Director,
Walters Golf Management, St. Louis, MO
"With over 25 years of experience in the industry, including over 20 years in Senior management positions
with for profit industry leader, ClubCorp, I have never seen such a comprehensive book on EVERY
aspect of Golf Marketing as in The Golf Marketing Bible. It's the industry standard and
must for any club or industry professional who is serious about achieving results.
Bob Devitz, former SR VP, ClubCorp
You will discover why 80% of your current golf marketing may be an insane waste of YOUR money. Plus a proven, sure-fire way to increase the response and profits of every ad you place and every letter you mail. I am talking about doubling or tripling your advertising effectiveness in a matter of minutes!
“If you are a club manager, golf professional, developer or course owner
you need to read this book before your competitors do!!"
Barry Owens, CEO,
Treetops Resort, MI
“Just about every PGA member could benefit by reading The Golf Marketing Bible...”
John Reger, Jr., PGA
NFPGA President & President, Briefcase Golf, Inc.
The Insider's Guide to Internet and Golf Email Marketing
The Internet offers you the fastest and most cost effective way to golf marketing success, but only when used correctly and in conjunction with strategic social and offline marketing. Cut through the myths and discover how to unlock the true potential of the Internet for your club.
“Stonebridge started with an email database of 1,500. We sent out the suggested email and had 500
responses. The viral effect, referral, was just shy of 12,000 unique entries. Needless to say, we were
absolutely overrun with golfers and waiting lists at the end of the promotion.
Our database grew from 1,500 to 14,000 in just 48 days!”
Paul Phillips, Group Sales Director, Stonebridge
Inside Secrets of the Social Media Revolution; Put The Awesome Power of Social Media to Work for Your Club to Drive Play, Participation and Profits!
There is a dizzying array of social media to choose from including Twitter, Facebook, My Space, LinkedIn, Fast Pitch, blogging and You Tube, to name just a few. It's hard to know where to start, hard to know which ones are worthwhile and harder still to figure out how you profit from any investment of time or money in any of them! Even if you do it's hard to figure out just who is going to do all that tweeting and blogging!
“Hi Andrew just finished The Golf Marketing Bible, brilliant read!”
Darren McGloughlin, UK
Grow Your Golf Membership Instantly with Marketing Strategies that
REALLY Work in Today's Tough Environment!
Selling golf memberships is not as easy as it used to be! But if you use the latest tactics unveiled in The Golf Marketing Bible while your competitors are complaining about the economy, you'll be building a waiting list!
Strategies I'll share include:
"The most proactive and profitable golf membership marketing program
I have seen in over 30 years in the golf industry."
Don Carpenter, GM, San Diego, Ca
Direct Mail - Your Golf Club's Secret Weapon to Increase Response,
Build Loyalty and Destroy Your Competition!
Very few people truly understand the incredible income generating power of direct mail. Those who do are almost always millionaires and never have any problems in attracting business. There is simply no more predictable way to generate massive income for your club than through direct response marketing but you have to follow a careful set of rules to make it work for you!
|Discover 'Insider' secrets to direct response including:
"All industries have their own unique characteristics if you're in the golf business, this is a must read!
No other book tackles the intricacies of the golf industry and offers detailed solutions like this jewel."
Andrew Barker, FL
Nowhere is the payoff to your bottom line faster or more dramatic than by a small increase in sales skills. You'll get detailed information on how to get everyone on your team involved in selling more than you ever thought possible! And that includes your people who don't think they are in sales.
In fact, I'll share ideas with you that are so cunningly clever that you won't be able to stop yourself from smiling just thinking about the positive effect they will have on your business!!!!
"Our Membership director started using sales closing techniques from The Golf
Closed 4 of first 5 prospects utilizing the sales closes and transacted 7 membership sales in November and December.
In Detroit, closing any membership sales (let alone 7) at that time of the year is a huge bonus. Thanks!"
Brian Bach, GM, Edgewood, CC,
Member owned private club, Commerce, MI
“Andrew you have changed my world. I continue to listen to your Golf Marketing Bible on my commute to work and back.
You are an icon in the industry and I thank you for sharing your knowledge. Best regards”
Kim Leclercq, CMP, Membership Director,
Quilchena G & CC, Richmond, BC
Dominate The Society, League or Golf Outing Business
in Your Area!
For daily fee clubs outings can be the backbone of their business while private always clubs enjoy the extra income they provide. Almost all agree that outside tournaments and charity events are among the most lucrative and sought after business in the golf industry Because of this, competition to attract such events is fierce in many markets and demands a separate and focused marketing system if you are to be successful.
The process for success does not change. You must build a large database of outing prospects. Market to them to generate leads. Sell them on the idea of having an event at your club. Then follow up so they do the very same thing next year!
| Follow the Legendary Outing Success System provided in the following pages and you will not only increase your outing business but you will dominate your market.
"Andrew, I have attended two of your seminars and read your book. I have learned a
great deal from your information and just wanted to say thank you!"
Jon Rife, PGA Professional
|Chapter One||Introduction-The Legendary Point of View|
|Chapter Two||Dispelling the Golf Marketing Myths & Why Most Golf Club Marketing Fails!|
|Chapter Three||Benchmarking Where Are You Now and Where do You Want to be?|
|Chapter Four||Identifying Perfect Customers & Discovering Your Primary Trading Area|
|Chapter Five||Measuring Your Results - the Foundation of Golf Marketing Success|
|Chapter Six||Developing the Perfect Marketing Budget|
|Chapter Seven||Perfect Pricing|
|Chapter Eight||Developing Your Unique Selling Proposition|
|Chapter Nine||Legendary Lead Generation|
|Chapter Ten||Legendary Promotions|
|Chapter Eleven||Legendary Advertising - How to design Ads That Actually Work!|
|Chapter Twelve||Legendary Direct Mail - Your Secret Weapon|
|Chapter Thirteen||Building the Perfect Web Site|
|Chapter Fourteen||The Secrets to Building a Massive E-mail Database|
|Chapter Fifteen||The Secrets to E-mail Golf Marketing|
|Chapter Sixteen||How to Increase Sales in Every Department|
|Chapter Seventeen||How to Generate Unlimited Referrals|
|Chapter Eighteen||Legendary PR|
|Chapter Nineteen||The Keys to Legendary Service|
|Chapter Twenty||How to Develop Legendary Customer Loyalty|
|Chapter Twenty-One||Creating a Legendary Experience for Your Customers|
|Chapter Twenty-Two||A Complete Plan for Dominating The Outings Market|
|Chapter Twenty-Three||Social Media for Buzz, Branding, and Profit|
|Chapter Twenty-Four||Building Buzz and Brand with Facebook|
For most clubs, if what you read brings in just a FEW more members, outings, banquets or cash-in-hand daily-fee customers -- and gives you new tactics to continue bringing in additional customers -- you're in a position to print money.
In fact, you'll increase your cash flow in so many different ways, you will wonder where all the money was hiding!
Quite frankly this will be the best investment you have ever made in your club for ROI. What’s more I guarantee it…
With our Ironclad Money Back Guarantee you have nothing to lose and ten’s of thousands of dollars to gain from the exciting, practical and proven information in this book.
You’ll have three full MONTHS to decide… if this works for you!
If you don't agree that the information and strategies contained in The Golf Marketing Bible are worth ONE THOUSAND TIMES THE COVER PRICE in cold hard cash to your club, simply send it back for a full refund. Invest now and maximize your club’s income immediately. Order Now!
Hard Copy Book $97 plus S&H
Audio $147 (Instant download)
Hard Copy Book And Audio $197 (Instantly download audio, book shipped)
Hard Cover Book Only - $97 + S&H
The 2013 Golf Marketing Bible With 60 NEW pages on social media!
Jam-packed with over 450 pages of cutting-edge, proven strategies to jump-start any club, resort or golf real estate business!
The Golf Marketing Bible will provide your club with astonishing results and a complete BULLETPROOF BLUEPRINT to Golf Marketing success and PROFITS!
No matter what part of the country or what country you are in, No matter what type of course you run, The Golf Marketing Bible will increase revenues for your club, guaranteed or your money back!
Audio Instant Download - $147
Over 12 hours of cutting edge audio that will turn you into a golf marketing genius.
Enjoy the powerful ideas in the Golf Marketing Bible in your car or on your iphone
Hard Cover Book and Audio Instant Download - Best Deal! - Only $197
Listen to the audio book in the comfort of your car or convenience of your Smartphone while keeping a handy reference copy of the book nearby to review graphics and examples.
Born in Oxford, England and growing up in the midland county of Shropshire, Andrew Wood immigrated to America in 1980 to peruse a career as a professional golfer. Unfortunately lack of talent held him back and he accidentally found himself running a small karate school in Southern California. After struggling to survive for 18 months as a small business owner he decided to focus all his attention on marketing. This focus soon paid off and he quickly increased his income to six figures while still in his twenties.
His initial interest in marketing turned into a passion and he quickly turned the single school into a national franchise of over 400 units. After selling out of the karate business in the late 90’s he move to Florida where he founded Legendary Marketing, a business designed to combine his passion for golf and travel with his marketing expertise.
Legendary quickly built a name for itself in the golf industry with innovative websites, social media and online campaigns. Over the last decade Wood has worked with over 1500 golf clubs, resorts and developments, in over twenty countries. His clients include properties in the USA, Canada, England, Scotland, Ireland, France, Spain, Russia, the Caribbean and Morocco to name just a few.
Author of over 20 sales and marketing books including; Cunningly Clever Marketing, Cunningly Clever Selling, Cunningly Clever Entrepreneur and The Golf Marketing Bible, The A-Z Guide to Membership Marketing and many more. He is considered the world’s leading expert in golf, resort and real estate marketing and spoken to thousands of audiences worldwide on this and other topics from his books. A pioneer in internet marketing his creative talent, out of the box ideas and copywriting skills are at the core of his expertise. Regarded as one of the top marketing minds in the world his ability to generate leads and increase income!
In his spare time he travels the world, plays golf & tennis, writes books and occasionally races cars!